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Old 01-17-2014, 10:16 AM   #1
Andrew B.
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Default Style over content

Here's product site that puts style ahead of content. There is no way (except for the URL) to tell what the product is, until you start clicking on things. And even then they tell almost nothing about the products. I think this is for the cool factor. They have bragging rights for their vintage models looking more retro than the vintage models from other companies.

http://www.danelectro.com/index.html

   
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Old 01-18-2014, 09:25 AM   #2
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Vintage style *batteries*????

   
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Old 01-18-2014, 09:53 AM   #3
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Quote:
Originally Posted by Andrew B. View Post
Here's product site that puts style ahead of content. There is no way (except for the URL) to tell what the product is, until you start clicking on things. And even then they tell almost nothing about the products. I think this is for the cool factor. They have bragging rights for their vintage models looking more retro than the vintage models from other companies.

http://www.danelectro.com/index.html
Obviously everybody's just expected to know who Danelectro is. What got me was that there was a price on one of the items I clicked on, but no way of finding out how to buy it.

But they do seem to provide user manuals from the site, so there's something useful there.

   
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