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Old 02-11-2009, 06:17 AM   #1
Richard Waller
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Default Corporate Websites

http://www.smashingmagazine.com/2009/02/10/10-harsh-truths-about-corporate-websites/

1. You Need A Separate Web Division
2. Managing Your Website Is A Full-Time Job
3. Periodic Redesign Is Not Enough
4. Your Website Cannot Appeal To Everyone
5. You Are Wasting Money On Social Networking - encourage your staff to network
6. Your Website Is Not All About You
7. You’re Not Getting Value From Your Web Team - get them to use their own initiative
8. Design By Committee Brings Death
9. A CMS Is Not A Silver Bullet
10. You Have Too Much Content

This seems to cover it I think.

   
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Old 02-12-2009, 12:15 AM   #2
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And what about:

11. Having So Many Initial Caps Really Hinders Understanding If Reading Quickly?
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Old 02-12-2009, 12:29 AM   #3
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I pulled the headings out of the article; caps are usual in headings. It is worth reading the article; he writes well.

   
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Old 02-12-2009, 07:22 AM   #4
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Originally Posted by LoisWakeman View Post
And what about:

11. Having So Many Initial Caps Really Hinders Understanding If Reading Quickly?
Really! In the old days, we referred to that as the “hiccuppy head style” (guess that might be “hiccoughy” in your neck of the woods). It was standard in the 19th century and even later in newspapers (many still use it there), but it is annoying and hard to read.

   
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Old 02-12-2009, 07:41 AM   #5
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Really! In the old days, we referred to that as the “hiccuppy head style” (guess that might be “hiccoughy” in your neck of the woods). It was standard in the 19th century and even later in newspapers (many still use it there), but it is annoying and hard to read.
Kangaroo case (or kase if you prefer?)

   
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Old 02-12-2009, 11:39 AM   #6
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Kangaroo case (or kase if you prefer?)
Never heard that one, but it’s pretty good.

   
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Old 02-13-2009, 12:01 AM   #7
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And there is also CamelCase - much beloved by programmers and those with unfortunate domain names (like ExpertsExchange for instance).

I wonder who decides on the creatures to name these things after?

Which reminds me, last night, I learnt the origin of the phrase "getting hold of the wrong end of the stick" - which I am sure all you expert typographers will know already, but I'll repeat it here for those of us who aren't!

The stick (aka composing stick) is the holder that a typesetter uses to assemble a line of type (by picking capitals from the upper case of letters, and small letters from the lower case, of course!), before putting it in the forme. If you accidentally hold the wrong end, you get the letters reversed (desrever) on the print, because you are putting them in from the wrong end.
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Old 02-13-2009, 01:05 AM   #8
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Ah, those were the days. I did the books for a printer called Marshall Press, which was always known among my rude friends as the Partial Mess. They used Linotype, and had one Monotype system. I think the hand setting was chiefly for headings. And there were pieces of lead (the leading edge?) for the line spaces, and between columns. The proof reader used to work directly from the galley, which was of course a mirror image, though they could pull a proof copy if they insisted.

   
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Old 02-13-2009, 03:31 AM   #9
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Quote:
Originally Posted by LoisWakeman View Post
The stick (aka composing stick) is the holder that a typesetter uses to assemble a line of type (by picking capitals from the upper case of letters, and small letters from the lower case, of course!), before putting it in the forme. If you accidentally hold the wrong end, you get the letters reversed (desrever) on the print, because you are putting them in from the wrong end.
Really?

With the kind of "stick" (zethaak) we used in my typography lessons that was just not possible - the letters would drop out! (Unless you're a lefty, maybe.)

   
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Old 02-13-2009, 12:00 PM   #10
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>> those with unfortunate domain names (like ExpertsExchange for instance).

One little misstep with the Shift key and whooOOOPS.

   
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