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Old 01-17-2007, 11:03 AM   #1
BobRoosth
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Default Seeking Newsletter Designer

I produce a monthly newsletter that is needs a re-design. I am not enough of an artist to tackle this myself, but I am distrustful of designers whose portfolios show mostly web and brochure work.

How do I find a local professional who really understands this kind of work? Forum members who do it are welcome to contact me directly.
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Old 01-17-2007, 11:52 AM   #2
marlene
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Are there any local printing companies that you (or your clients) use? Maybe they could refer you to designers. You might even be able to look at printed job samples and then ask the printer to contact their client for a referral to the designer.

Make sure, though, when you talk to designers that it's very clear you are looking for someone just to redesign the piece, not take over the monthly production. I actually lost a client once because they wanted custom artwork for a brochure cover -- I suggested they call a local designer (that we both knew slightly) just to do the cover art, but she wrestled the entire job (and the rest of the client's work) away from me. Of course, the client didn't resist, so apparently they weren't as happy with my work as I thought they were. <g>

And I know what you mean about finding a designer who understands newsletter layout (as opposed to other types of graphic design). I've been given newsletter templates that were pretty, but just did not work with the month-to-month variables involved in producing the newsletters.

mxh
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Old 01-17-2007, 02:03 PM   #3
Michael Rowley
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Bob:

Quote:
How do I find a local professional who really understands this kind of work?
Why does it have to be 'local'? Unless you have a policy of supporting local businesses, you have the choice of pretty well anywhere in the world: it's not as though there'll be goods to deliver.

   
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Old 01-17-2007, 10:39 PM   #4
BobRoosth
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True, but some people are happier dealing with people they can see. Some things are easier to explain face to face. I am not the only one with something to say about who does the work.
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Old 01-18-2007, 11:07 AM   #5
Hugh Wyn Griffith
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You might want to post where "local" is if you want a forum member and local .....

   
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Old 01-19-2007, 09:03 AM   #6
BobRoosth
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I intended to. Los Angeles.
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Old 01-26-2007, 07:22 AM   #7
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Throw your design open to forum members, I'm sure that for a one off some members would design some templates for you. Give some specs: what platform are you using and what program. What size is the newsletter and what pagination? Is it full colour, spot or mono? What audience is the newsletter aimed at, eg: sports, leisure, art etc. Is there any specific item that must be included or any item that has to stay in the same position?
Even if the designs that come back are not what you want that is a step forward to achieving the look you want.

Doug
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