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Old 12-07-2005, 05:35 PM   #1
Webnauts
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Default All You Need for SEO (Search Engine Optimization)

Updated Dec. 09, 2005

SEO
is an acronym for "search engine optimization". It is the process of analyzing your potential design and problems for search engines indexing and positioning. In other words, making your web site and its content attractive, relevant and visible to search engines and web searchers.

There is nothing worse than having a beautiful web site with excellent written content, though you still lose traffic or you even keep potential visitors away, while your site cannot be found.

Before you begin optimizing your pages for Search Engines, consider that the following search engine optimization techniques are SPAM!

* automatically generated doorway pages
* cloaking and false redirects
* keyword stuffing
* hidden text or hidden links
* pages loaded with irrelevant words
* duplicated content on multiple pages
* misspelling of well-known web sites
* unrelated and centralized link farms
* other methods that try to trick search engines

If you use one of the above techniques, you might get short term results, but it's most likely that your site will be banned from search engines, and therefore you will put your business at severe risk.

Good luck with Search Engine Optimization!

John S. Britsios
Web Architect & Trainer

SEO FAQ (Must read)
* SEO FAQ - By Webmasters for webmasters http://www.seofaq.net/

SEO Code of Ethics
* Search Engine Optimization Code of Ethics http://www.bruceclay.com/web_ethics.htm

Search Engines Guidelines for Webmasters
* Google Webmaster Guidelines http://www.google.com/webmasters/guidelines.html
* Yahoo! Search Site Guidelines http://help.yahoo.com/help/us/ysearc...basics-18.html
* MSN Guidelines for Webmasters http://search.msn.com.my/webmasters/guidelines.aspx
* Ask Jeeves Guidelines for Webmasters http://sp.ask.com/docs/about/policy.html
* Open Directory Editorial Guidelines http://dmoz.org/guidelines/include.html
* Zeal Guidelines Overview http://www.zeal.com/guidelines/overview.jhtml
* Overture's SiteMatch™ Content Guidelines http://www.content.overture.com/d/USm/ays/sm_gl.jhtml

Search Engines Information for Webmasters
* Google Information for Webmasters http://www.google.com/webmasters/bot.html

SEO Tutorials
* Basics of search engine optimisation http://www.456bereastreet.com/archiv..._optimisation/
* Website Promotion Tutorials by instantPROMOTION http://www.instantposition.com/website-promotion/

SEO TIPS
* SEO Toolkit 21 part guide to getting a top-10 listing on Google and Yahoo http://www.rlrouse.com/SEO.html
* Ten Tips to the Top of the Search Engines http://www.highrankings.com/tentips.htm

Free Online SEO Tools
* instantPROMOTION SEO Tools http://www.instantposition.com/free_tools.cfm
* SEO Scanner http://www.webmasterbrain.com/
* Keyword Density & Prominence http://www.ranks.nl/tools/spider.html
* Meta Tag Analyzer http://www.submitexpress.com/analyzer/
* Search Engine Keyword Tracker & Keyword Ranking Tool http://www.digitalpoint.com/tools/keywords/
* Web Site Analysis http://www.sitesolutions.com/analysis.asp
* Free Robots.txt Generator http://www.mcanerin.com/search-engine/robots-txt.htm
* Robots.txt syntax checker http://www.sxw.org.uk/computing/robots/check.html
* Robots.txt Validator http://www.searchengineworld.com/cgi-bin/robotcheck.cgi
* Google Banned Tool http://www.123promotion.co.uk/tools/googlebanned.php

Free SEO Desktop Tools
* WebCEO http://www.webceo.com/
* Good Keywords http://www.goodkeywords.com/
* Free Monitor for Google http://www.cleverstat.com/google-monitor-query.htm

Web site submission
* Google http://www.google.com/addurl/
* Yahoo! https://login.yahoo.com/config/login...m/free/request
* MSN http://search.msn.com/docs/submit.aspx

Search Engine Spammer Reporting
* Overture, AllTheWeb feedback@Overture.com
* AltaVista http://www.altavista.com/help/contact/search
* Google, AOL http://www.google.com/contact/spamreport.html
* Ask Jeeves http://sp.ask.com/docs/about/contact_tuwyt.php
* DMOZ / ODP http://report-abuse.dmoz.org/
* Lycos http://help.lycos.com/watchdog/watchdog_1_help.asp
* Inktomi, MSN reportspam@inktomi.com
* Teoma ask@teoma.com
* Yahoo reportsearchspam@yahoo-inc.com

SEO Discussion Forums
* Webnauts Net http://forums.webnauts.net
* Digitalpoint http://forums.digitalpoint.com
* Google Community http://www.googlecommunity.com/
* Search Engine Forums http://www.searchengineforums.com/

Advertising
* Coop Ad Network http://www.digitalpoint.com/tools/ad-network/?s=10508

Last edited by Webnauts; 12-08-2005 at 03:22 PM.
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Old 12-07-2005, 05:36 PM   #2
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Default SEO Joke?

What about an SEO joke? A declaration of the abbreviation SPAM:

S = SITES
P = PLACED
A = ABOVE
M = MINE

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Old 12-07-2005, 11:35 PM   #3
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Thanks for putting all those links in one place! One site you didn't mention, which I have found useful, is http://www.searchenginewatch.com
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Old 12-08-2005, 04:49 AM   #4
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Thank you for a wealth of information on SEO, an arcane art.

I copied and pasted your message into a Word document for future use.
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Old 12-08-2005, 05:32 AM   #5
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Quote:
Originally Posted by LoisWakeman
One site you didn't mention, which I have found useful, is http://www.searchenginewatch.com
Add to that Webmaster World ( http://www.webmasterworld.com/ ) and anybody involved in SEO should be reading Search Engine Journal at http://www.searchenginejournal.com to keep up with all the news. SEJ provides a very useful RSS feed so I get the latest right here as it is published. There are, of course, a lot of others, but there is a limit to how much one can read and how many forums in which one can participate.

   
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Old 12-08-2005, 07:02 AM   #6
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Quote:
Originally Posted by Kelvyn
Add to that Webmaster World … and anybody involved in SEO should be reading Search Engine Journal … but there is a limit to how much one can read …
… not to mention understand (speaking for myself). I appreciate it when you and others who do keep up with SEO take the time to distill and explain this relatively arcane (and seemingly rapidly changing) topic.

Amazing to think that just a few years ago, we had none of this to learn! <g>

   
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Old 12-08-2005, 08:48 AM   #7
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Quote:
Originally Posted by ktinkel
Amazing to think that just a few years ago, we had none of this to learn! <g>
I think I started optimising sites about 7-8 years ago but have only been doing paid SEO work for about 5 years. I remember the days when it was considered "right" to fill pages with keywords. Everyone did it (and many still do ) but I have used so called "white hat" methods of optimisation since the time I worked on my first SEO contract. The main problem in this field is keeping up with algorithm and policy changes by the major SEs. So many references and "rules" can be suddenly outdated, as has happened with Google's re-evaluation of backlink relevance.....

   
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Old 12-08-2005, 11:21 AM   #8
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Quote:
Originally Posted by Kelvyn
The main problem in this field is keeping up with algorithm and policy changes by the major SEs. So many references and "rules" can be suddenly outdated, as has happened with Google's re-evaluation of backlink relevance.....
I’ll say. Must keep you on your toes!

   
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Old 12-09-2005, 06:42 PM   #9
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And http://www.spider-food.net
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